Full Throttle Shine Product & Brand System

Full Throttle Shine is a professional-grade car care brand developed with a bold, high-performance visual identity. The project included a complete brand design, product label system, packaging visuals, and supporting marketing assets for a full automotive detailing product line.

We designed 17 individual product labels, many with multiple size variations, creating a cohesive system that could scale across spray bottles, standard bottles, gallon containers, and product category extensions. Each label was built around a consistent red, black, silver, and chrome-inspired aesthetic to give the line a performance-driven, automotive feel while keeping each product clearly identifiable.

The scope included:

Brand identity development
Logo styling, color direction, visual tone, and overall product-line positioning.

Complete product label system
17 unique product labels with multiple size variations across the line.

Packaging mockups
High-resolution product mockups showing the labels applied to bottles, sprayers, and gallon containers.

Marketing visuals
Hero images, product lineup graphics, feature callout graphics, showroom-style product scenes, and promotional visuals for use across web and marketing materials.

Retail presentation assets
A full set of polished visual mockups designed to show how the brand could appear in a professional retail, ecommerce, or detail-shop environment.
The result is a complete car care brand system that feels bold, cohesive, and ready for market, with enough flexibility to support a wide range of products while maintaining a recognizable shelf presence across the entire lineup.

MS Design is a full-service design & branding studio. We create memorable and consistent brands that will stand out from your competitors. Ready to get started? Contact Us today!