Ormond Beach Historical Society Brand

We were contracted to redesign the existing Ormond Beach Historical Society brand while preserving the recognizable elements of the original identity. The goal was not to replace the brand, but to refine and strengthen how it was presented.

Because architectural preservation is central to the mission of any historical society, we focused on improving the cupola element within the logo. In the original design, the cupola lacked the detail and structure needed to clearly communicate that connection. By rebuilding the existing elements with greater clarity, proportion, and detail, we created a stronger, more refined brand mark that better represents the organization and its preservation-focused mission.

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